KidzMania and Bank Audi sal - Audi Saradar Group announced the signature, on April 24, 2012, of an exclusive agreement, at Bank Audi Plaza in Bab Idriss.

KidzMania is a reproduction of a real city where children play adult roles. Based on the “edutainment” (education + entertainment) concept, it seeks to teach children rules and citizenship values, while encouraging them to interact. Performing the roles of active adults, the young participants get to learn, through fun activities, about the complexities of the real world, its infrastructure and its professions: they can choose from over 80 occupations practiced in replicas of representative establishments of an actual city, the ultimate goal behind that being to introduce them to the concept of responsible living and to develop their interpersonal skills.

This is where Bank Audi comes in: its 30 square meter replica branch on the premises will be “the Bank” of the KidzMania city, teaching children about the value of money and initiating them to the concepts of working, earning their living and spending wisely. Bank Audi’s presence on the spot educates kids on various banking transactions, namely cash outs, deposits, opening accounts, saving money, buying and using credit cards, and using ATMs.

Highlighting the importance of this collaboration, Mr. Ali Kazma, Chairman and General Manager of Kidz S.A.L., stated: “Bank Audi is a leading institution renowned for its constant support of all aspects of education and all initiatives aiming at developing potentials. This is why KidzMania set its cap on Bank Audi to whom we are deeply grateful for its involvement that will contribute to giving the project a national dimension and significant meaning.”

Commenting on the partnership, Mr. Marc Audi, General Manager – Country Manager Lebanon, Bank Audi sal - Audi Saradar Group, underlined Kidzmania’s pioneering role in stimulating and achieving educational opportunities for Lebanon’s youth. He added: “We appreciate KidzMania’s vision and are happy to join forces with the objective of nurturing potential to optimal levels, and encouraging talent and professionalism. This collaboration agreement is an additional proof of the Bank’s commitment to make its motto – “Grow Beyond Your Potential” – an ever more relevant reality.”